Travel Innovation Summit
Tuesday 21 September 2010
The Institute of Engineering & Technology
Savoy Place London WC2R 0BL
Travel can claim to be amongst the most innovative of industries. From the first package holidays in 1841 and the first scheduled London to Paris passenger flights in 1919 to space tourism and modern-day online dynamic packaging, travel has always been at the forefront of technological adoption.
Pioneers that have used innovation to drive new business models include people such as Vladimir Raitz, found of the Horizon Holiday Group – the first mass market package holiday company, Freddie Laker with Laker Airways and Stelios Haji-Ioannou who has described easyJet as an Internet Airline, being the first to realise the low-cost distribution potential of the web.
It is often quoted that invention converts cash into ideas, whereas innovation converts ideas into cash. Travel’s adoption of technology has always been to innovate for profit.
New technology is allowing some companies to make significant cost savings. Others are using innovation to improve the customer experience through personalisation and other CRM techniques. Some are using technology to power new innovative business models.
Most recently, we have seen eaerly adopters innovating in mobile, seeking to heighten customer convenience and deliver pertinent information. Location based services, real-time travel information and augmented reality are just some examples of how the travel industry is taking to mobile.
The TTI Travel Innovation Summit brought together some of the industry’s top innovators, people who are making a real difference to how consumers interact with the travel industry.
Click on the presentation title to download:
Rachel Armitage, Co-Founder and Commercial Director, Zoombu
Louise Kendall, CRM Development Manager, TUI UK
Chris Amenechi, Senior Director of Merchandising & Ancillary Revenues, Continental Airlines
Thomas Britton, Product Manager, TheTrainline.com
This event was kindly sponsored by:
Find out more in the report by Linda Fox in our Newsletter – November 2010