
Travel Technology Initiative | Empowering Travel Through Innovation
TTI is a leading membership organisation focusing on technology in travel
Welcome to the Travel Technology Initiative (TTI), the membership network where tour operators and travel tech suppliers come together to explore cutting-edge solutions and real-world case studies.
Why Join TTI?
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Thought-leadership webinars featuring industry luminaries
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One-to-one interviews with travel technology experts
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In-person events with unrivalled networking opportunities
Empowering Travel Through Innovation
Our Next Event
The Agentic Travel Future: AI, Personalisation, and the Autonomous Journey

This topic delves into the transformative power of AI and agentic systems in creating hyper-personalised and seamless travel experiences. It explores how AI-powered agents, predictive analytics, and sophisticated recommendation engines are moving beyond simple booking to anticipate traveler needs, manage complex itineraries autonomously, and even respond to real-time changes without human intervention.
Key Discussion Points: Generative AI in trip planning, ethical considerations of autonomous agents, the role of explainable AI, proactive disruption management, personalised dynamic packaging, and the evolving relationship between human travel advisors and AI.
Why you should attend: It taps into cutting-edge AI trends, addresses the desire for effortless travel, and sparks debate about the future of work in the travel industry. We’re keen to show and not just tak about it and so expect some compelling demos of Agentic AI driven tech.

What our members say about TTI
Richard Gardner, CEO IT Naturally,
“Thank you to all the great speakers and Travel Technology Initiative for hosting such a great event. It was amazing to hear how AI is enabling the personalisation of holidays, and how AI will reshape the customer experience”.
Madina Mamedova, Business Development Decta
“Thank you for another great event TTI – Travel Technology Initiative and the team!”
Indre Nagyte COO at Vamoos Travel App
"Many thanks to The Travel Technology Initiative for truly transforming the quality of its TTI conferences in 2025”.
Founder & CEO, Top Dog Travel Systems
"At Top Dog Travel Systems we are a forward-thinking, dynamic, and futuristic travel technology company, always looking to the future and staying ahead of the curve. This aligns perfectly with TTI, and our membership offers us support, allows us to connect with like-minded professionals, as well as access some amazing webinars and events.
Richard Baker CCO Inspiretec Group
“The best TTI conference yet! A veritable firehose of first-hand Agentic AI learnings, outlining both the opportunities and pitfalls of implementation; all skilfully delivered by five excellent travel industry peers”.
